Influencer: The Power to Change Anything

What do a high-powered Fortune 500 executive, a tribal leader in sub-Saharan Africa, and the founder of a San Francisco-based conglomerate run exclusively by ex-cons have in common? They've all helped themselves and others change behavior. In other words, they're all influencers.

The Fortune 500 executive brought a new product to market in a third the time of her predecessors—saving a struggling company. The tribal leader eliminated a deadly disease. The founder of the San Francisco conglomerate transforms hookers, thieves, and drug dealers into productive citizens. Each of these influencers has solved some of the world's most profound problems.

We all want to be influencers. Hardly a day passes that we don't try to influence ourselves or others to do something new and different. Whether you're looking to improve your relationships with your direct reports or motivate your employees to demonstrate more concern for profitability, you are continually working on ways to exert influence.

And yet, in spite of the fact that we're routinely trying to help ourselves and others alter their behavior, few of us can articulate a model of what it takes to do so. It's time this changed.

In this fast-paced and inspiring presentation based on the New York Times bestseller, Influencer: The Power to Change Anything, you will learn to create rapid and sustainable change. You will journey from San Francisco to Thailand and meet influence masters who have made change not only achievable and sustainable, but inevitable. Yousll find out why some managers have increased productivity repeatedly and significantly—while others have failed miserably. In short, you'll discover how to: